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2017/ LIPSTICK is a floor to ceiling rotating lamp designed for MARTINELLI LUCE. The lamp was inspired by vintage examples from the 50’s and is produced in metal and aluminium. The name refers to the red used in all color…
2016 / I designed a conceptual project for the Turkish company, VitrA for an exclusive group exhibit during the Salone del Mobile (Fuori Salone). “Menagerie” is a group of sinks combined together to create a unique, shared space inspired by…
2016/ Alessandro Mendini curated the 2016 DO UT DO charity event called the ‘House of DO UT DO’. I was included in the list of eight leading architects and designers who he asked to design conceptual rooms for the exhibition. These rooms…
2011 / Classic with a twist defines this vintage esthetic reinterpreted for a modern interior. Retro detailing blends with clean lines and contemporary shapes. The collection was originally meant to be purely ‘classic’ but quickly became more trend oriented to…
2014 / A traditional and classic bathroom collection, Lante was my first and only truly ‘classic’ bathroom collection. The shapes are feminine and welcoming, yet clean and austere. A strong hint of art deco keeps the collection fresh and contemporary.…
2009 / When Marco Bicego commissioned the building of a new and prestigious headquarters in Trissino, he asked me to design the Showroom dedicated to sales and help with the overall finishing touches throughout the building. The showroom was an…
2012 / The prestigious structure and finishings of this Stand Design reflect the importance Simas dedicated to communicate the values of their MADE-IN-ITALY Manifesto. A large area on an elevated walkway was allocated to explain the diligent process and artisanal…
1990 – 2005 / Some of my first product design in Italy, and a couple other more recent projects. Although some of this earlier work was slightly decorative, my common theme has always featured a simplicity of lines. Edra, Sech Ratan,…
2014 / The catalogue was designed to enhance and incorporate the Brand’s 2014 AD Campaign, so the still life photography needed to compliment and harmonize with those images and the color pallet. They needed to capture the same play of…
2014 / Building on the concept of unconventional and casual Italian elegance, the 2014 AD campaign with Italian super model Chiara Baschetti was shot in a warm, domestic and contemporary setting. The atmosphere was chosen specifically to reflect Brand’s slogan…
2013 / To celebrate the new ‘one-of-a-kind’ jewels Marco Bicego was creating, we dedicated a luxurious hard cover book to the collection. The book includes a poetic story about how the precious stones are cut and how they are transformed…
2003 / Elisa Gargan, a friend, design colleague, and at the time, a young mother, asked myself and Lorenza Bozzoli to work on a project with her designing a line of baby products for the company Vice Versa. Her expertise…
2014 / This Book was created as an industry tool with details about the campaign, key words and explanations. The back-stage photos were included and always prove to be almost as captivating as the campaign itself. Backstage photography: Diego Caldiera.
Studio Terri Pecora C.so Cristoforo Colombo 15 – 20144 Milano IT E-mail- info@terripecora.net tel- +39 02 8419 3402 cell +39 335 531 9560
2014 / Located on via della Spiga in Milan’s fashion center, the interior design project for this store is at the heart of the new Retail concept developed for the Brand. Colors and materials in the store are woven tightly…
2013 / We developed a series of patterns made with photographs from jewels to adorn the UNICO Collection coffee-table book. These patterns became a symbol and trademark for the Brand in much of its’ communication up to 2016 and were…
2015 / For the Diamond Lunaria brochure and video, we needed to create a tangible difference from the original light and airy Lunaria Collection. We focused on the diamonds and expressed their beauty through the glimmering effects created by light…
In 1995 Terri Pecora and architect Nic Bewick started work on Casa Uno, a prefabricated modern style house in the hills outside Milan, Italy. Inspired by Los Angeles inside/outdoor living, the structure of the house was constructed in Austria and…
2012 / A collection designed with apartment refurbishments, space saving and multi-task options in mind. Some of the the WC’s and sinks have extremely reduced dimensions and feature other “easy renovation” features like the RENOVATE System. The name “Degrade” refers…
2014 / When working on a photo shoot for a Brand, I try to create imagery which is exclusive, evocative and harmonious, yet relevant over time. These slides were taken to support a limited collection for a major client in…
2015 / This slide show is an example of the standard Graphics we created for the Marco Bicego US e-commerce website. To insure continuity with the European web-site and comunication materials, the fonts, imagery and lay-outs are bound by the…
1985 – 1997 / When I was 20 I shopped at the first-ever store in the states (on Melrose Avenue in LA) selling cool and hip eyewear. They designed many of their own frames and I asked if I could…
1994 / I 4 Mariani, a large and well established upholstery company from Brianza, the heart of Italian furniture design, created a new design oriented and youthful Brand called DNA. I designed two collections for theM. Canguro (meaning kangaroo) had…
2015 / Stacking jewelry is a major trend for jewelers so the images we created for newsletters and social media aimed to show the final customer how she might mix and match her favoite Marco Bicego pieces for extra effect.…
2012 / Simas, a corporation created by 70 artisans in 1955 is still one of the few companies producing 100% made-in-Italy sanitary wares. They needed to explain the inherant values of buying products produced with their artisanal know-how and the…
2003 / I was inspired by the idea that ceramic tiles could offer a soft and warm environment even though the reality of the material is completely opposit. I also liked the idea that these tiles could be used outside…
2015 / ‘Transforming jewelry’ is an interesting way for a client to get the most out of her investment, but it’s not always easy to explain it. We created imagery and videos for the E-commerce web site and social networks,…
2009 / Jaipur was the new collection of the year and a special catalogue was created in it’s honor. The attention, obviously, was on the custom cut stones from India. We kept to the already established travel theme in the…
2012 / This catalogue was designed to work together with the Brand’s AD Campaign so the still life photography needed to compliment and harmonize with those images and colors. The goal was to express in a comprehensive way the three…
2005 / Further developments for the Dish and Pond collections, and new entries called Spike and Caffe’. A new look for the graphics and stand brought us up to date.
2015 / The company Escudama manufacturers products for mothers and babies, but in 2014 they enlarged their production to include a line of iconic school and work bags based on the classic Italian “cartella”, a bag that most Italian children…
2005 / We designed this stand for Simas, for the first edition of il Salone Internazionale del Bagno, during the Salone del Mobile. With a major contribution of co-branding from Bisazza, we covered the walls with the new pattern I…
To create the countless video’s for Marco Bicego, I enjoyed a productive collaboration with Elisa Minuzzo of Kinarto. Here are just some of the many video’s we created together. My goal was to express a strong Brand identity and Elisa…
2015 / One picture can tell a thousand words, yet it needs to be consistent with a Brand’s visual identity and communication strategy. It needs to be harmonious with related graphics and stand the test of time. The materials in this…
2013 / To communicate the value of the new Jewelry Display System, we designed and printed an exclusive working manual to guide our customers. The manual shows the elements in the system, gives examples of how to display, and ends with a useful…
2003 / An architectural concept with minimalist lines in mono-material (ceramic). Flow’s geometric shapes of wall-hanging sinks and elements defined a collection of new and functional solutions for the bathroom, taking a clean step away from domesticated bathroom furnishings of…
2003 / The historical Milanese Silver manufacturer, San Lorenzo, commissioned a group of 12 women to design jewelry for them to celebrate “Today’s modern Italian design” for an exhibit called Monili D’Argento. My pieces are are entitled LINK due to…
2015 / Lunaria Aquamarine is a satellite collection of the Lunaria collection. We launched it in the spring so the support material we created was fresh and summer-related. Photographs were created as support for trade presentations, website headers and social…
2013 / The inspiration for this stand was taken from the recently inaugurated company headquarters in Italy and the updated color pallet and domestic warmth in the Brand’s newly created Retail Concept. A coherent Brand image was the focus of…
2013 / After designing the new Retail Concept for Marco Bicego this system was created to enhance it. The color scheme and materials reflected the concept and we made use of the special patterns developed for each collection through an interesting…
2003 / The Dish and Pond showers were well recieved in the marketplace so we expanded the products into collections. Dish featured a first ever innovation for the toilet and bidet by setting them on a piece of furntiure and transforming…
2004 / Play Più is an Italian Company producing soft furnishings for children’s schools and other public areas. They are situated near the renowned Reggio Children pre-school in Reggo Emilia, and the school’s approach deeply influenced the philosophy of the company Based on a brief provided by the owner,…
2014 / Every Brand needs to tell a fascinating story about themselves to their retailers and their final clients. After researching and annalising difficult to find information, it must be made easy to express and easy to comprehend. We spent…
2011 / Simas was one of the participants in the exhibit Metamorfosi, hosted by Ceramics Tiles of Italy at the Triennale during the Salone del Mobile, and they invited me to design their installation. The concept for the exhibit revolved around…
2016 / Grazie Table was designed for a Charity project curated and organised by Alessandro Guerriero for a woodworking workshop of the Sacra Famiglia Foundation, to help the mentally disabled. The theme of the project was “fragility” and besides myself…
1995 / ‘Plumcake Kids. A unique line of products born from experience and dedicated to a new spirit of shared parenting. This smart collection offers hard-wearing accessories with ingenious features and day to day essentials. All designed with a heart…
2009 / A collection created to satisfy the requirements of a difficult market shaped by a radical economic evolution. E-line is a collection with fair prices and a deliberately neutral esthetic to please a wide range of clients. The creativity…
2006 / As soon as Marco Bicego’s Flagship store in Verona was complete, we designed a prestigious visual document to illustrate the Interior design concept, the Brand’s innovative display system and the new Shop-in-shop system being proposed to clients at…
2003 – 2013 / I have always loved the Venetian glass and hand-craftsmanship used to make Bisazza mosaic tiles so in 2004 I approached them with a co-branding project for another client. We developed projects for Simas installations and catalogues,…
2002 / A small producer of ceramic shower trays asked me to design a couple products and up-date their catalogue. The new products, Dish and Pond, were at the time very innovative because the ‘shower’ was still untouched territory in…
2015 / A display system designed with Brazilian references to reinforce the Brands heritage. Colors and materials were chosen to reflect the femininity and contemporary style of the jewels. The brochure is a prestigious communication tool created not only to…
2006 / When we launched the Bohemien Collection in 2006, which was very feminine, we decided to use a model in some of the brochure shots to enhance that aspect of the design. We decided to follow suit with the…
Terri went to Art Center College of Design studying Fashion Illustration in the early 80’s and she continues to enjoy drawing today. Included in the slide show are some of her sketches for exhibits (Abitami 2014), Charity projects (FAI ‘Four…
2005 / A whimsical, ironic and nonsensical approach to presenting a bathroom collection was used make this small company stand out in the crowd. The 50’s inspired pavilion structure covers an (artificial) nature scene covered with bathroom fixtures and elements.…
2009 / Winner of the Best Stand Design at Cersaie Stand 2011. The stand’s materials reflected the communication concept used for the launch of the new bathroom collection, E-line. Inexpensive materials like chip board, cement and metal grids were used…
2010 / Using the same stand design structure as 2009 but enlarging it, we created a large open plan with small wall dividers to define the space of our imaginary bathrooms. Each room was decorated profusely with graphic stickers and…
2010/ This catalogue was the beginning of a general communication theme for the following years. We wanted to underline the 3 brand tenants and drive our point home. Collections were arranged in a ‘Hand engraving chapter, a Coil chapter, and…
2008 / “In the pages of this stunning collection of photographs, MARCO BICEGO stages his “opera” celebrating and capturing every detail and unexpected expression of his musical, moving, and fluidly elegant jewelry. Jewelry to accompany you throughout every moment of…
2013 / Although a very technical tool, this working book is worth sharing for it’s sophisticated graphics and clear content. Because this type of document is aimed at the trade, it’s usually left behind in a Brand’s repertoire of prestigious…
2015 / Il Ciaro is a luxuriously elegant and timeless collection. We frequently photographed it in a dark atmosphere to suggest it’s elusive and elite essence. The video was dedicated to the collection’s namesake and sought to convey the same…
2011 / A deconstructionist spirit invades the exhibition space where platforms, neon lighting and dripping paint describe an unusual presentation for Bathroom Exhibition Design. Yellow was the theme that year and was used in the communication photos distributed to the…
A group of images created in the same spirit and mood as the corresponding Ad Campaign to help us talk about the company’s Italian craftsmanship; a quality which helps set the brand apart from it’s competitors. My goal was to…
2006 / An open pavilion with palm trees and round roof tops inspired by Palm Springs Desert architecture, was the backdrop to present the Bohemien collection at the Salone del Mobile. The Your Beautiful AD Campaign was featrued on the…
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2015 / Located on one of the main thorough fares leading to the Gran Bazaar, this store has prime visibility. The interiors reflect the Marco Bicego Retail Store Concept of modernist, clean lines pairing luxury with a welcoming and domestic atmosphere.
2013 / A technical tool for the trade, this working book focused on a clear description of the pieces with particular attention given to a photographic system to show the jewels in their proper scale – a fundamental detail for…
1995 / After designing a couple of collections for Austrian eyewear producer Silhouette, we were invited to design some visual display elements and a shop-in-shop Retail concept for a trial in Denmark. We designed a wall system featuring contemporary design,…
2015 / These images represent my exploration of how to create imagery for a Brand which is exclusive, evocative and harmonious, yet relevant over time. These slides have been taken from the company’s new e-commerce site launched in 2015 and were…
2005-2013 / The search for something new lead to the first-ever contemporary graphics collection applied in the bathroom sector. ‘Impronte’ meaning a permanent mark in Italian, was a collection of graphic decorations originally meant for a very small limited collection. …
2012-14 / For the 2012 AD Campaign we wanted to express as much of Italy as possible and help the Brand achieve a sense of time and tradition, even though it had only been established in 2000. We chose an…
2008 / For my first Ad Campaign for Marco Bicego, we worked with photographer Kenneth Willardt in New York and super model Bridget Hall. Nature was emerging as a central theme in the Brand’s communication strategy, as was the concept…
2011 – 2014 / The holiday campaigns we created for Marco Bicego always focused on the jewels themselves and highlighted the Brands workmanship techniques. The main jewelry collection of the period was identified, and slogans tied to iconographic symbolism were…
2011 / Harvey Nichols London was the first installation of the new Retail shop-in-shop Concept for the Marco Bicego Brand. The design needed to reflect the relaxed elegance and timeless taste the Brand represents. Light beige tones were introduced without…
2006 / A collection designed for a luxury market, highlighting sculptural ceramic shapes and architectural furnishings. The name of the collection recalls the artistic movement at the turn of the century and Brancusi’s asymmetrically shaped artistic sculptures. Photography: Studio 21.
2013 / The design for the Marco Bicego shop-in-shop Retail Concept reflects the relaxed elegance, domesticity and timeless taste the Brand represents. Marco Bicego has three prestigeous corners in Bloomingdales; the first in Boston, the second on 5th Ave in…
2007 / A permanent stand for the Vicenza Oro Fair, this two story structure was a perfect opportunity to express the value of Italian hospitality, so important to the Brands communication. The ground floor included a living room for relaxation…
1996 / Luna was my first collection in the bathroom sector. It was also one of the first ceramic bathroom collections produced with straight lines and architectural corners – a big achievement for the entire team working on the collection.…
2004 / A SUPER-OVAL inspires this collection of basic elements with clean lines, ergonomic shapes and the ‘right price’ designed for Domestic and Contract applications alike. Creative solutions for furniture in contemporary finishes and colors complete the domestic side of the…
2003 / Escudama, an important manufacturer of Kids Design In Italy commissioned us to work on (fabric) accessories and products. We designed diaper bags, baby carriers, travel bags and accessories for contemporary parents looking for products without pink bows and…
2015 / Marco Bicego’s new and light weight micro-collection called LUCE (meaning light in italian) was created exclusively for his e-commerce web site. The video zooms in on the small and delicate pieces in a moody and dramatic tribute to…
2011 – 2013 / Transitioning from one Interior concept to another for a Brand with an established identity is complicated. It was important not to dismantle our existing aesthetics for obvious reasons. We gently but boldly merged into something new…
2015 / While maintaining Mykonos’s light and airy attitude, this store, in an exclusive sea-front location on the main Mykonos Port, still reflects the Marco Bicego Retail store concept of modernist, clean lines pairing luxury with a warm, welcoming and…
2012 / For the communication of the Murano Collection, which features precious and semi-precious gem stones, the challenge was to avoid a possible connection with Murano Glass blowers. We kept the focus on the Brand’s Italian roots, the tradition of…
2015 / Many times the editorials a Brand receives are stunning, yet more than likely they get lost or are never seen in the archive pages on the Brand’s web site. Just as often, important department stores make beautiful editorial…
2009 / Working with a specific brief catering to the English market, the New Geometry Tap collection was designed with an architectural inclination geared towards a large market and an easy price point. The soft geometric forms are easily contemporary…
2014 / For Marco Bicego’s new collection in 2013, we chose a name that would reflect the Brand’s inherent values of nature, hand craftsmanship and organic forms. The name ‘Lunaria’ was a perfect fit and enabled us to create wonderful…
2013 / In addition to the Unico book featuring Marco Bicego’s one-of-a-kind jewels, we created a brochure dedicated to the exclusive Sapphire collection he started producing the same year. For the graphics and photography in this brochure, we decided to…
2005-2013 / The search for something new lead to the first-ever contemporary graphics collection applied in the bathroom sector. ‘Impronte’ meaning a permanent mark in Italian, was a collection of graphic decorations originally meant for a very small limited collection. …
2015 / is one of the oldest and best selling collections in the Brand’s repertoire, and we wanted to lend support to keep it going. We used Spring as our launchpad because Paradise’s fresh feminine colors were just right for…
2006 / While working on a monogramed printed pattern to propose for diaper bags and accessories to Prenatal for our client Escudama, we came up with an ironic and funny idea based on the iconic LV pattern. This led to…
2007 / This stand for M&Z Rubinetteria was designed to convey the values of the Company: technically oriented, serious & transparent, design oriented. We chose the Bonsai Pine as a symbol for the Brand’s commitment to Nature. The budget was…
2004 / We designed an innovative display system in 2003 for Marco Bicego made from lightweight molded faux-leather elements. Some of the highlights in the display system included exotic and natural elements such as seeds, branches and the plexi glass…
2010 / This was a difficult year for the world market so we took the challenge to work with a limited budget. We shot with veteran fashion photographer Nancy Fina at Casa Uno (my villa) in the hills outside of Piacenza.…
2005 / Flagship store was opened in the heart of Verona and reflected all the elements of the Brands Visuals package; rich dark brown colors and materials, minimalist design and exotic details. The store features a scenographic winding stair case, …