The Simas Manifesto / Simas / Art Direction, Graphics & Marketing Tools
2012 / Simas, a corporation created by 70 artisans in 1955 is still one of the few companies producing 100% made-in-Italy sanitary wares.
They needed to explain the inherant values of buying products produced with their artisanal know-how and the rigorous controls imposed by the European Community for international distribution. We designed the graphic ‘Manifesto’ as an insert for Simas’s 2012 Catalogue, which is an abbreviation of the bigger story we were able to tell in the Cersaie 2012 Stand Design.
Photography: Studio 21.