Flow / Simas / Product Design, Bathroom Design, Art Direction, Graphics & Bathroom Design

    2003 / An architectural concept with minimalist lines in mono-material (ceramic).  Flow’s geometric shapes of wall-hanging sinks and elements defined a collection of new and functional solutions for the bathroom, taking a clean step away from domesticated bathroom furnishings of the day. Matt colors were also introduced, among the first examples in the industry. Flow was introduced In via Tortona (fuori Salone) at a prestigeous custom installation, co-Branded with Bisazza and Zucchetti. Both companies also supplied us with materials for press kits and catalogues.

    Photography: Roberto Costantini.