Technical catalogues / Marco Bicego / Art Direction, Graphics & Marketing Tools
2013 / A technical tool for the trade, this working book focused on a clear description of the pieces with particular attention given to a photographic system to show the jewels in their proper scale – a fundamental detail for retails. Other important information is included, in addition to some abbreviated training for in-house use. The graphics and lay-out adhered to the current print and web aesthetics in use at that time. These slides represent a small example of the entire project, which for privacy’s sake, I won’t divulge in its entirety.