• best press book graphic

The Best Press Book / Marco Bicego / Art Direction, Graphics & Marketing Tools

2015 / Many times the editorials a Brand receives are stunning, yet more than likely they get lost or are never seen in the archive pages on the Brand’s web site. Just as often, important department stores make beautiful editorial catalogues using the Brand’s products, but those pages aren’t shared with other customers. So we decided to make a yearly, digitally printed paper book to document the best examples of the fabulous articles and photo shoots featuring our products. The Best Press Books are shared in trade fairs and in the Brand’s flagship stores and are always received with much enthusiasm. The chosen graphics and styling reflect the current AD Campaign aesthetics.