Shop-in-shop concept / Silhouette / Retail interior Design, Product Design

    1995 / After designing a couple of collections for Austrian eyewear producer Silhouette, we were invited to design some visual display elements and a shop-in-shop Retail concept for a trial in Denmark. We designed a wall system featuring contemporary design, functional vintage style vertical pull-out drawers for additional viewing, and back lit graphic images to make use of the companies communication strategy. Italian furniture and accessories also played a part in the concept.